Business Studies

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.For introductory business courses.A focus on the practical skills and important developments ..

The book features chapters on how to begin a literature review, how to conduct qualitative and quantitative research, how to assemble a research design, how to determine sample sizes, and, finally, how to write reports. Its sixteen chapters blend together in such a way that researchers can find answ..

Consumer Behavior, 12th Edition explores how the examination and application of consumer behavior is central to the planning, development, and implementation of successful marketing strategies. With an emphasis on developing a variety of useful skills, this text prepares students for caree..

Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government ..

Unlike any other MIS text, Business Driven Technology, 9e,Discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in the text first addresses..

Table Of ContentsPART 1:INTRODUCTION1. what is Organizational Behavior? PART 2:THE INDIVIDUAL2. Diversity in Organizations3. Attitudes and Job Satisfaction4. Personality and Values5. Perception and Individual Decision Making6. Emotions and Moods7. Motivation Concepts8. Motivation: From Concepts..

Statistics 5th Edition is especially written for first and second-year students who are pursuing professional courses in business studies, business insurance, banking, marketing, public administration, accountancy, hotel management and tourism, applied sciences, computer science, quantitative ..

Statistics for UiTM is especially written for first and second-year students who are pursuing professional courses in business studies, business insurance, banking, marketing, public administration, accountancy, hotel management and tourism, applied sciences, computer science, quantitative met..

The Leadership Experience in Asia, Second Edition adopts the leader's perspective in exploring diverse approaches to leading all types of organizations in Asia effectively, with special emphasis on the ways in which leaders in Asia may benefit from using tested concepts and theories that have been p..